1. Introduction
Our Website uses cookies and similar technologies in order to distinguish your use preferences from those of other users of our Website. This helps us to offer you a better user experience when you visit our Website and also enables us to optimize our Website.
However, cookies and similar technologies do not make it possible to systematically collect data that could identify the users of our Website. They help us to improve the functioning of our Website, to better respond to the interests of our users, and to measure how effective the content of our Website is.
We are legally obliged to request your consent for the use or storage of cookies and similar technologies on your computers or mobile devices. This section on cookies gives you clear and complete information on the cookies that we use and their purpose.
For more information on this Cookie Policy you can contact us via [email protected]
2. What is a ´cookie´?
2.1 The concept of ´cookie´
A cookie is small text and digital file that we save in your browser or on the hard disk of your computer. In this way we can remember your preferences when using our Website.
Unless you have adapted your browser settings so that it will refuse cookies, our system will install cookies as soon as you visit our Website.
2.2 Types of cookies
Cookies can be subdivided by their origin, their function and their service life.
- Own cookies: are cookies the owner of the visited website installs.
- Third party cookies: are cookies installed by an organisation other than the owner of the website that you visit. For instance, cookies that are made by a company that is specialised in the analysis of websites and that provides the owner of the website with data on the site´s visitor frequencies.
- Functional cookies: are cookies that ensure that the Website functions properly (e.g. cookies for log-in or registration, language preferences). Functional cookies are logically own cookies.
- Non-functional cookies: are cookies that can be installed for statistical, social, targeting and commercial purposes. They have nothing to do with the purely technical support of the Website. Cookies with statistical purposes make it possible to check which pages of the website you visit, where your computer is located, etc. Cookies with social purposes make it possible for the user to directly share the content of the visited Website with others via social media. Cookies with targeting purposes make it possible, on the basis of your surfing behaviour, to build up a profile so that the displayed advertisements match your interests. Cookies with commercial purposes retain how many (and which) advertisements were shown to a user. Non-functional cookies can be own cookies or third party cookies.
- Permanent cookies: These cookies remain present on the user´s device for the period defined in the cookie, and thus also after you have closed your browser. They are activated each time the user visits the website that installed this cookie (e.g. cookies installed by social media such as Twitter, Facebook, Google Analytics, etc.). Most non-functional cookies are permanent cookies.
- Session cookies: These cookies enable us to simplify a user´s actions and to link them to one another during a browser session. A browser session begins when a user opens the browser screen and ends when he closes the browser screen. Session cookies are temporarily installed. As soon as you close the browser, all session cookies are removed. Most functional cookies are session cookies.
3. What cookies do we use on our website?
3.1 Functional cookies
We use cookies to facilitate the functioning of our website and make it more enjoyable for the visitor and to ensure that the visitor receives a more personalised surfing experience.
These are cookies that remember your country and language preference and your customer segment. It also includes a cookie that remembers the status of your shopping cart during an order, as well as the cookie that remembers whether you were already asked to participate in a survey, so we do not propose the same survey to you over and over again.
3.2 Performance/Analytical cookies
We use performance cookies in order to collect information on the use that visitors make of our website for the purpose of improving the content of our website, better adapting it to the wishes of visitors and increasing its user-friendliness.
For example, there is a cookie that helps us count the number of unique visitors and one that keeps track of which pages are the most popular. For analyses of the use of our website we also call upon Google Analytics, which also uses cookies for this purpose.
3.3 Cookies for behavioural targeting/remarketing
In order to do an even better job of informing you about our products and services, we use cookies that tell us what you viewed on our website or which products and services you might be interested in.
We also use these data for our advertising campaigns on third party websites. If necessary, we can also obtain data about websites of our marketing partners on which you saw our advertisements. For this we use ‘DoubleClick’, which forms part of Google.
These cookies contain no personal data.
3.4 Cookies for social media
When we propose to you to share content from our website on social networks, e.g. Facebook, they can install a cookie on your device. For more information we refer to the privacy policy of the organisation in question.
For our marketing campaigns on Facebook we use the tool ‘Pixel’, with which a cookie that is made by Facebook is integrated into some of our web pages. In this way Facebook can follow the actions of its users from an advertisement on the social network to a web page on our website. Afterwards, Facebook on its platform will be able to recognise the user who visited the web page in question, offer custom-tailored services and install better-targeted ads. This data processing does not apply for those who are not on Facebook. Read more about how Facebook collects, processes and uses data and about possible settings in order to protect your privacy in the Facebook policy on user data.
4. Your consent
By using our Website you accept the use of cookies. In order to be able to optimally use our Website, you must accept these cookies. This can be done via your browser settings; or by explicitly accepting our ‘Privacy and cookie policy’ when you register; or by continuing to surf on the Website after you saw a ‘cookie warning’ on the homepage during your first visit to the Website.
You can block cookies by activating the browser setting which makes it possible to refuse the installation of cookies. However, if you use your browser settings to block these cookies, you may not have access to (certain parts of) our Website. Read this cookie policy carefully for more information on the subject.
If you wish to withdraw your consent (which you can do at any time), you can delete your cookies by means of your browser settings.
We draw your attention to the fact that web browsers allow you to change your cookie settings. These settings can generally be found in the menu ´Options´ or ´Preferences´ of your web browser. In order to better understand these settings, the following links can be useful. Otherwise you should consult the ´Help´ function in your web browser.
- Cookie settings in Internet Explorer
- Cookie settings in Firefox
- Cookie settings in Chrome
- Cookie settings in Safari
Cookies are active for a maximum period of 12 months.
Under no circumstances can they link you as an individual to a last name and/or a first name.
